Forgive me for the pitch, but we’ve all gotta earn a living, right?
The joint workshop I (with my Selling Translations® hat on) ran with Common Sense Advisory (CSA) for the Association of Language Companies (ALC) in Las Vegas, Nevada, went really well (what did you expect me to say? – read the comments below ‘oh sceptical reader’ 😉 ).
We’ve completely rewritten the training materials used in earlier workshops. We’ve added more exercises, integrated much more CSA research, and focused on sales managers and company owners. Interestingly, we also cut the workshop down to a single day from 2 days.
We are now running this revised format workshop for the first time in Europe in Wiesbaden, Germany on the 17th of October 2011 – the day before Tekom (the tcworld conference and tekom Trade Fair). I’ll be facilitating the workshop with Nataly Kelly of CSA, at the Radisson Blu Schwarzer Bock Hotel.
You’ll find more details about the workshop on the Selling Translations® main website, or you can contact me directly. There is an early bird price for registration prior to September 9, 2011 of US$960 (a 20% discount) just enter the discount code SW1011 on the registration page.
What participants of previous workshops have said:
Doug Lawrence of Selling Translations® knows the translation industry and knows how to SELL. Our CSA training was excellent. Doug is smart, funny, fun, and certainly enjoys his work. I highly recommend the class and hope to enroll in another one soon.
Sandra DeLay President Translation by Design, Monterey, USA
格•劳伦斯 (Doug Lawrence) 的 “营销翻译业务”(Selling Translation) 课程讲授每家翻译公司如何在市场上定位，如何寻找客户，如何摸索增加营业额的渠道。无论你现在是否拥有销售团队，“营销翻译业务”(Selling Translation) 课程都能令您获益非浅。作为加拿大翻译公司 wintranslation 的总裁，我不仅在此课程上得益良多，更受益于格•劳伦斯 (Doug Lawrence) 的课后辅导，为我提供各方面的建议。“营销翻译业务”(Selling Translation) 课程是每家翻译公司物超所值的投资
Huiping Iler, wintranslation, specializing in Chinese to English translation services, Ottawa, Ontario, Canada
Doug Lawrence’s Selling Translations workshop is a worthwhile investment for every language service provider. It provides a solid roadmap and methodology in building each company’s unique value proposition, prospecting process and channels of execution. Whether you have no sales force or leading an existing team, this workshop has something to offer. As the owner of wintranslation, a Canadian based language service provider, I not only fully benefited from the course but also the post support from Doug. The investment I made in the course is excellent value for money.
Huiping Iler, President, wintranslation professional translation services, Ottawa, Ontario, Canada
OK, I admit 2 of the testimonials are from the same company, but I just think multilingual testimonials are cool 🙂 and non-latin alphabets are even more cool! If you’d like to see more participant comments please visit the Selling Translations Testimonials page.