Innovation, Competition, and Perception: Keeping Clients Happy and Competitors at Arm’s Length
I am delighted to be invited to speak at the 4th TTT Conference ‘One Step Ahead – Translating the Future’ to be held at the Kempinski Palace Hotel in Portorož, Slovenia.
The theme of this year’s conference is ‘Innovation‘, so I will speak about how innovation can be used to make your business more competitive.
“Innovation, Competition, and Perception” will explain how you can use innovation to differentiate, protect, and grow your business whilst delivering more value to your clients. Practical tips will be given within a realistic strategy enabling you to make affordable investments in innovation and position you as a partner that can help your clients now and in the future. And because innovation is not just limited to the technologies we use to help our clients, we will also discuss how to use innovation in services, marketing, and communication. We will also look at soft skills such as developing an innovation culture and managing your clients’ perception of your organisation.
I will use my experience of translation industry sales, and working with translation buyers to make the presentation relevant to translation providers.
The presentation is scheduled for Friday 21st October 2016; please see the conference program for more information.
Register for the 4th TTT Conference
Please complete the registration form on the conference website. Please note early bird pricing ends on September 23rd.
About Selling Translations
The Selling Translations® programme helps translation service providers to:
- defend or increase their sales revenues, and
- feel more at ease when selling
Selling Translations® is the world’s leading sales training programme for the professional translation industry. Over 6,000 translation industry professionals from over 120 countries have completed our courses either in-person or on-line. Contact us to find out how we can help you grow your translation business.